Brewers Guild to Bring Beer Culture to Celtic Festival
The Saline Celtic Festival is tapping the Michigan Brewers Guild to bring a little more “beer culture” to the city’s signature summer event.
The partnership was announced by Celtic Festival Committee member Amber Sotelo at Monday’s Saline City Council meeting.
“We’ve been looking for ways to enhance the Celtic Festival experience while remaining true to the Celtic roots. To achieve this we’re trying to do is create a ‘foody’ experience in the Park ,” Sotelo told council.
The Saline Celtic Festival takes place at Mill Pond Park, July 12-13.
As a result of the partnership, the Celtic Festival will serve beer made by Bell’s, Arcadia Ales, Ann Arbor Brewing Company and New Holland Brewing Company. The arrangement will also provide more marketing avenues for the festival.
The Michigan Brewers Guild, which represents 87 breweries in the state, works to promote the industry through lobbying, events and marketing.
The festival has lined up several major Celtic musical acts. Sotelo told council that the Tartan Terrors will return to play Friday at the festival. Solas, Brother and Blackthorn play Saturday.
Fundraising efforts are going well, Sotelo said. The festival received a $3,000 grant from the Michigan Council of Arts and Culture. In addition, the festival has collected $4,350 in donations. Major donors include McNaughton & Gunn, Renewal by Andersen, Walt-Mart, DTE, Toyota and Whole Foods.
Sotelo said she’s enthusiastic about working with Saline Main Street on the Mastodon Mayhem Challenge obstacle course fun run, which takes place Saturday morning.
Saline City Council member Jim Peters thanked Sotelo for her presentation and thanked the volunteers for the work they do to bring the festival to life each year.
"There's an awful lot of work that goes into it," Peters said. "I'm hearing a little extra buzz about the festival this year."
For more on the festival, visit www.salineceltic.org.